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Musician of the Week:

Blackalicious

interview with The Hip-Hop enlightenment guru 'Gift Of Gab'




Interview with Craig Markley & J-Boogie


The best way to describe the music of Blackalicious is classic hip-hop music from the soul.
Blackalicious's two main members Chief Xcel and The Gift Of Gab bring their own original flavor of hip-hop music that enlightens the soul through its records and brings a transference of energy to the audience through their live performance.
Tim ( aka Gift Of Gab) has a very mellow calm manner about him, but when he steps to the mic his rhythmic poetic flow proves that he is one of the major contenders in the hip-hop game. So here he is the poet, the prophet and the one that puts the soul back into the mic, The Gift Of Gab.

 

P.W: How long has Blackalicious been around?

Gift Of Gab: The story of Blackalicious starts in 1987 when Chief Xcel and I met in High School in Sacramento. After High School we started out as independent artists and combined efforts with DJ Shadow and Lyrics Born and formed our first group “Solesides.” Our first E.P came out in America in 1994, we than regrouped as “Quannum Project.” Our first full-length album “Nia” was released in 2000. We had been underground for quite sometime and felt we had been successful so far as a hip-hop group. When MCA came to us, we then knew we were ready to take the next step and expand our audience by producing a record on a mainstream label. The reason it's important to get on a major label is because the record business is so political. There are certain outlets that are difficult for independent artist to reach - for example radio and video, without a major distribution deal. For now Blackalicious has been touring and focusing on promoting our new album “Blazing Arrow.”

P.W: How would you recommend an independent artist go about getting a record deal?

Gift Of Gab: Straight out treat your product like gold. Don’t wait for the major label to pick up your demo, but produce an independent record so you can put it out and build a fan base. We sold 200,000 albums without any major distribution. Regardless, we were going to come out with music even if we didn’t get a record deal. For us and many other artists, music is like breathing. It’s just what you do. I also recommend getting a good lawyer and a manager you can trust. The independent artist always must remember that regardless how long you’ve been in the music business, it is always a learning process.


Early hip-hop influence of Chief Xcel and The Gift Of Gab

P.W: How were you able to sell 200,00 units as an independent artist? Was it placement in the independent record stores?

Gift Of Gab: For the independent artist, College radio is vital. That is how we started as a group. I recommend getting all the addresses to the College radio stations all over the country - if the product is good they will play your music. We built a huge fan base over time, but it's been a long struggle, and I am proud of what we've built. The main thing I can tell an up and coming artist is if you put your effort out in the universe, then I believe you will get back success in return for your efforts and hard work.


P.W: What do you enjoy more: writing and recording or performing live?


Gift Of Gab: I enjoy each part equally. Whether it's live or recorded, the goal of our music is the same - take the listeners on a sonic journey.


P.W: With the gaining popularity of Blackalicious, and groups like Jurrasic 5 and The Roots, do you think there is a new trend in political and social awareness driven hip-hop?

Gift Of Gab: I think that everything goes in a cycle. Back in the day you had Boogie Down Productions and Public Enemy, but you also had N.W.A and the Ghetto Boys. Really what I hate is when people classify us hip-hop artists in certain categories. For example - 'look at those bling-bling guys spouting gangster rap' or 'look at those backpackers conscious abstract hip hop guys'. You're going to meet all different types of people and they all have a story to tell. Right now I would say there is a Renaissance in hip-hop music with the groups like Jurrasic-5, Dilated Peoples & The Roots. But really music is all ying and yang and we all have our own story that has to be told whether it’s positive or negative.


"The Roots"

P.W: What influence do you think politics and the state of the world have on hip-hop music?

Gift Of Gab: I think music is a reflection of the times and an expression of the artists perspective. Hip-Hop music is influenced by what surrounds them in the world. In the times of slavery the musical expression was the Blues. Today it's Hip-Hop and the cats in the hoods are telling their stories of gangsters and drive-by’s.

 

P.W: How do you see this generation of hip-hop political music differ from the political music of yesterday?

Gift Of Gab: Honestly, I am not a very political person. But really the reason that music may seem more hostile today than yesterday is because there is a natural reaction to the negativity in the world. The ignorance of the world is being expressed through hip-hop music and as time has gone, things haven't changed since the 60’s and they have just gotten worse. The message has gotten more hostile, and the voice of the artist has gotten angrier.


"Yo ma, I told ya no more lunchables bitch!!"

P.W: So, you don’t think that hip-hop music has gotten too hostile?

Gift Of Gab: No, because hip-hop music is a creative expression or art and that is just a direct reflection of life. Art doesn't have to be positive to be good art. If you disagree with a negative perspective that’s fine, but realize that you can’t hide from the truth. It would be cool if the world wasn't so negative, but that’s not the case. The hip-hop artist is just expressing the world as he sees it, which may not be pretty- but frankly that’s just reality.

P.W: Who do you look to for guidance in your life?

Gift Of Gab: Straight up I look toward God to keep going. Above all I am a servant and there is a plan for me, and I fall short because I am human, but I do the best in my ability to do God's will. If I have a religion it’s music, being an MC. I also of course look toward family for guidance, and just try to surround myself with good people. Always remember to treat other people like you would want to be treated.


P.W: Even though Blackalicious's style is a return to a positive message in hip-hop music, what do you say to someone who says that rap music has gotten too negative?


Gift Of Gab: Well don’t blame rap music, look at daily T.V. Always remember no matter what you can’t hide real-life from the impressionable youth.

P.W: If you could play a show in any city and have any opening act where would you play, and who would you have open for you?

Gift Of Gab: Straight up I would play in Amsterdam and the opening act would be the Life Savas from Portland Oregon.

P.W: Currently what are you reading?

Gift Of Gab: I am right now reading about deep meditation and the Hindu culture. Also I am really interested in Jazz and am reading a book about Miles Davis. I love to read because I believe knowledge is the path to true freedom it’s real power. I believe in the power of the third eye, and this comes from being aware of the world and being aware comes from experience and the true understanding of what’s around you- which of course comes from expanding your mind by gaining knowledge of the world through the written word.

P.W: What do you personally think of Eminem? Is he too over the top?

Gift Of Gab: No actually he’ s one of my favorite lyricists, and I think really he’s brilliant. His rap is straight out funny and also I like Eminem because he uses shock value to piss the conservatives off. I would tell Eminem to keep doing what he’s doing.


"Yo dog, who farted?"

P.W: If you could meet anyone in history, dead or alive, who would it be and what would you ask them?

Gift Of Gab: The Maharishi - I would ask him what does it mean to be an enlightened soul. I would also want him to describe what the word freedom means to him.

P.W: In closing what’s a “mantra”, to live by?

Gift Of Gab: I would say to them a quote from “The power of now”, “You are here so that the universe can unfold and remember you are that important.” But hell, you could talk to me in two weeks and I might just say to get the money.

Check out www.blackalicious.com for upcoming shows and information on Blackalicious.


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